Press Releases
New campaign to help grow Australia's business events sector
20 February 2012
Tourism Australia has launched a new integrated campaign aimed at corporate meeting and event planners as part of a broader strategy to grow Australia’s high yielding business events sector to as much as A$16 billion by 2020.
Associations-only session at AIME
31 January 2012
A one-off education session exclusively for Australian association managers and leaders is being held for the first time in Melbourne next month.
Australia's most comprehensive business events showcase comes to Sydney
16 November 2011
Tourism Australia’s signature event for showcasing Australia as a destination for business events, Dreamtime 2011, comes to Sydney.
Tourism Australia unveils ambitious growth plans for business events
16 November 2011
Tourism Australia today unveiled ambitious plans to help almost double the value of the business events sector to as much as $16 billion by 2020 as part of its 2020 Tourism Industry Potential.
Australia keeping PAICE in the business events space
9 November 2011
A strong contingent of 44 Australian exhibitors will showcase Australia's best options for business meetings, incentive travel, conferences and events at this year’s Pacific Area Incentives and Conferences Expo (PAICE) 2011.
Tourism Australia’s commitment to the US market set to continue at IMEX America
11 October 2011
Sixteen partners will join Tourism Australia at IMEX this week to showcase the country’s energy, enthusiasm and options for business meetings, incentive travel, conferences and events.
Tourism Australia’s presence at AIBTM to help continue positive US momentum
22 June 2011
Tourism Australia will have a significant presence at AIBTM in Baltimore, helping to continue the momentum of growth in US business event visitors to Australia.
Strong Australian presence at IMEX as business events sector continues to grow
25 May 2011
The large Australian presence at IMEX reflects the upturn in business for Australia’s corporate and association meetings and incentives sector, as well as the increased investment in new infrastructure.
Australia adds to association offering
24 May 2011
Australia has moved up five places to 11th position in the ICCA rankings of the world’s most popular destinations for international association meetings, and is offering more for associations bringing their meetings to Australia in 2011 and beyond.
Australia’s business events expertise on show in Asia 1
12 May 2011
Twenty-two business event industry representatives from Australia will visit six cities across Asia on a two week mission to showcase Australia’s capabilities and facilities for hosting world-class business events.
Business Events Australia gain insights into social media
May 2011
Business Events Australia has commissioned an agency to conduct a ‘conversation snapshot’ on the importance of social media in business events.
Sydney announced as host city for Dreamtime 2011
1 April 2011
Tourism Australia today announced Sydney has been selected as host city for Dreamtime 2011, Australia’s premier trade marketing activity for international business events buyers.
Tourism Australia targets international business events sector with Dreamtime 2011
15 February 2011
Tourism Australia today announced the return of Dreamtime in 2011, a premier trade marketing event designed to showcase Australia’s most outstanding incentive experiences for international business events buyers.
Australian business events set to capitalise on return to growth in 2011
15 February 2011
Tourism Australia’s business events marketing program is set to capitalise on the return to growth in the sector with a strong start to the year, including an increased presence at AIME 2011.